The 2025 auto expo was home to the largest electric vehicle display! Every automaker tried to showcase new models, particularly EVs in the country. However, at the event, Tata Motors showcased its born-electric SUV, the Avinya. The event also shed some light on its upcoming Tata cars in India that shocked us!
Attention Readers! Join us on Whatsapp Community for daily auto news updates.
Upcoming Tata Cars – What’s New
At the event, Tata focused on its two new upcoming SUVs, Sierra and Harrier.ev in the country. Apart from that, the Indian automaker also showcased its concept EV, the Avinya X model. The new model offers a premium appeal with luxurious interiors.
Yes! That’s okay but what’s shocking about that? Well, the new brand will mark Tata’s step into the luxury segment. Currently, the Tata group owned JLR is an active player in this segment. The Avinya will be another brand just like Genesis is for Hyundai, Lexus for Toyota and will sit below JLR in the group’s portfolio. Moreover, Avinya products will be all electric. Okay, but it was not shocking though as we know all that! Well then if you haven’t observed it well, this new luxury model X omits the traditional Tata logo in favour of an elongated ‘T’ DRL signature. Also it gets Avinya branding on the steering wheel instead of Tata’ logo!
Read More: 7 New Maruti Cars Showcased At Auto Expo!
This move states that Tata is looking to create a different identity with its Avinya models and it will be sold via separate sales and service networks in the country. Moreover, being a luxury arm of Tata Motors, we can expect the models to be sold at a slight premium cost.
What Else?
Now talking about its launch, it is now confirmed that Tata motors will launch its first Avinya model in the country by 2026. This gets confirmed as the automaker revealed that the showcased model at the event is very close to production.
Also Read: After Tata, Hyundai Revealed Nitin Gadkari’s Favourite SUV!
If you have car buying doubts click here to ask! For more such content stay subscribed to MotorOctane Youtube, Google News Facebook, and Twitter.
